Episode 15: On the Marketing Methods Behind a Successful Solutions Company with Amy Grendus, Director of Marketing & Business Development at Elantis Solutions
In this week’s episode of The Marketing Innovators Podcast, we have a chat with Amy Grendus, Director of Marketing & Business Development at Elantis Solutions.
Elantis Solutions consists of a team that collaborates to produce solutions that exceed customer expectations. The team consists of workflow and automation experts, SharePoint specialists, application developers, and business intelligence analysts. All members have the same goal of providing exceptional results for customers.
The episode begins with Amy explaining how she first started working at Elantis Solutions. She then goes on to speak about the brand’s target audience.
We learn about the company’s subscription model, which has proven to be successful for the brand.
Amy discusses Elantis Solutions’ successful marketing strategies, which are trade shows and email campaigns. As the world begins to open up, Amy hopes the brand can get back to working at trade shows. Then, she speaks about what she sees in the future for Elantis Solutions.
The episode wraps up with Amy answering what advice she would give herself five or ten years ago. That is not to limit or hold yourself back, whether from a personal or professional viewpoint.
Do you want to learn how a successful solutions brand runs its marketing? Then tune in to this week’s episode of The Marketing Innovators Podcast, with Amy Grendus, Director of Marketing & Business Development at Elantis Solutions.
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