Episode 09: On Utilizing HubSpot with Daniela Puzzo, VP of Marketing at Fonolo
On this week’s episode of The Marketing Innovators Podcast, we sit down with Daniela Puzzo, VP of Marketing at Fonolo.
Fonolo is a callback service that developed a patent program allowing callers to request a callback rather than waiting on hold.
Daniela starts the episode by talking about her background in marketing and tech. She speaks about the growth of Fonolo and how today the brand is constantly hiring, requiring staff in all fields of marketing.
The main focus of the podcast episode is HubSpot and how Fonolo uses the tool for its marketing efforts. Daniela also speaks about content marketing and how the business puts plenty of effort into producing high-quality content for customers.
Daniela discusses Fonolo’s recent rebranding efforts and its introduction to video marketing. We also learn about the business’s high customer retention rate and how it keeps its loyal clients.
Additionally, Daniela talks about Fonolo’s biggest opportunities and the effect Covid-19 has had on the company.
Finally, Daniela wraps up by giving the advice she would give to herself ten years ago.
Do you want to learn how to use HubSpot for tech marketing? Then tune into our latest episode of The Marketing Innovator’s Podcast, with Daniela Puzzo, VP of Marketing at Fonolo.
We hope you enjoyed this episode of The Marketing Innovators Podcast. If something we said today resonated with you, please subscribe, rate, and download our podcast and share this episode with your network.
As we mentioned, this episode is brought to you by 2Web. We help your business thrive online. Learn more and say hello at 2Web.ca
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